Logos / Branding
A logo mark is the smallest ad you will ever run. Yet it must do the biggest job. In less than an inch of space, it communicates your company’s essence. Its soal. And all this has to be conveyed in a crowded and competitive marketplace. Successful marks stand out from the clutter and speak directly to their audiences. They are both succinct and complete, telegraphing the content, and the character, of all they represent.